In 2025, Focus Media continued to reinforce its position as a “leading company” in the global Elevator Media industry — not only through the scale of its coverage, but also through its international expansion strategy and stable financial performance.

As of the end of March 2025, Focus Media’s living-space media network had expanded to more than 340 major cities, covering not only Mainland China but also key international markets such as South Korea, Japan, Vietnam, Singapore, the UAE, and others.

The total number of media devices reached 3.06 million, including more than 1.26 million elevator LCD and Digital Frame screens and approximately 1.8 million elevator posters.

Notably, from December 31, 2023 to December 31, 2024, overseas markets recorded strong growth, with the number of LCD and Digital Frame devices increasing by 10.3%. This was the result of a selective investment strategy and flexible adaptation to local advertising needs in each market.

Revenue in 2024 reached USD 1.72 billion, up 3.01% year-on-year, while net profit attributable to shareholders of the company exceeded USD 721 million — an increase of 6.80%.

Focus Media not only focuses on financial growth but also continues to make breakthroughs in technological innovation and the enhancement of the advertising experience.

Recently, in the Vietnamese market, the Group successfully held the Launch Ceremony for Global Technology Standards in the Elevator Media Industry, introducing a new generation of screens featuring significant improvements, together with technology systems designed to optimize operations.

This represents an important step forward in improving operational efficiency, service quality, and the advertising experience for clients and brands.

With 22 years of experience pioneering Elevator Media globally and strong financial capabilities, Focus Media continues its journey toward becoming the most optimal choice for clients, helping brands maximize communications effectiveness and optimize advertising budgets to the greatest possible extent.